Horseriding Campaign - Al Jumooh - 10 Forward | Content | Digital | Social | Markteting

HORSE RIDING CAMPAIGN

AL JUMOOH EQUESTRIAN CENTRE

OBJECTIVES:

lead generation

awareness

BRIEF:

a new entrant to the marketing in dubai, the challenge was to inform people about al jumooh and generate bookings to the equestrian centre based in AWEER, DUBAI.

Digital Marketing Content Agency in Dubai Digital Marketing Agency in Dubai


as with all of our campaigns we composed a strategy that included:

LANDING PAGE DESIGN AND UPLOAD

HIGH VALUE CONTENT CREATION

DIGITAL MARKETING ON FACEBOOK AND INSTAGRAM

AUTOMATED EMAIL WORKFLOW TO MAXIMIZE CONVERSIONS

ACTIVE MANAGEMENT OF CAMPAIGN

REPORTING TO MANAGEMENT AT END OF CAMPAIGN

LESSONS LEARNED ANALYSIS REPORT FOR MANAGEMENT

the results which were yielded from the campaign (6/12/15 – 31/3/16):

Lead Generation (WEEKLY)

Page Visitors 4,724
Campaign Budget 3,253 AED
CPC (VISITS) 0.69 AED
Leads Generated 526
Cost per Lead 6.18 AED
Lead Conversion Rate 28%
Number of Sales 147
Average Sale Value 220 AED
Total Return 32,340 AED
ROI (Gross of Overhead) 993%

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