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homebuilders.jpgThe odds are you or someone you know has searched for a home recently. Something magical happens when you find the right one. Your heart starts racing, your palms get clammy. Are you about to buy a house?

You may not realize it from the consumer side of this deal, but there is an enormous amount of heavy-lifting that comes from the homebuilder side, especially with the availability of social media at consumers’ fingertips.

03 December, 2015

[ad_1] Great! So you made a sale. But don’t break into your victory dance just yet. Now you have to get this customer onboarded successfully. Successful onboarding is the first step to getting customers to use your product and thus stay with you. Businesses that succeed often...

03 December, 2015

[ad_1] Generating leads is so frickin’ hard, isn’t it?!One, you need to attract qualified traffic to the site.Two, get visitors to notice your lead asset.Then, you gotta make a strong case why they should get it.And finally, convince them to fill in the email form....

03 December, 2015

[ad_1] #Love #Hate Ask anyone on social media what they think of hashtags and you are likely to get a passionate reply. Many people love to hate hashtags, regardless of whether or not they use them. Like it or not, they are an integral part of...

02 December, 2015
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Like a tree falling in the woods, if you launch a product without spreading the word ... will anyone use it? Will anyone even want it?

Probably not. Whether you're launching something huge, something small, or you're updating a current offering, you'll want to start your preparation well in advance of the launch date. This includes nailing down your positioning and messaging, sharing that with key teams and stakeholders, listing out all the launch activities, creating assets and content, prepping everyone involved in the launch, and so on.

02 December, 2015

[ad_1] There’s one thing that every entrepreneur must understand to truly grow a successful business. That one thing is human behavior. Understanding human behavior will help you become more effective at marketing, sales, productivity, copywriting, and even product development. And there’s no better way to develop...

02 December, 2015