[ad_1] I’m often asked for examples of how I use Facebook ads. Since I recently restructured my own campaigns, I thought it would be helpful to share the 15 Facebook ad campaigns that I’m running right now. That doesn’t mean that these campaigns are perfect. Some...

[ad_1] Advice to your former self In three weeks, I’ll be turning 23 (while I know this isn’t old, I never thought I’d be this old.) With this in mind, I’ve been asking all of my friends and family members the same question: “If you could...

[ad_1] Do you ever find yourself mindlessly scrolling on your phone -- just tapping away at your various apps to see what’s going on? It’s my go-to method for killing time when I’m commuting or waiting for my TV show to return from a commercial break....

[ad_1] Facebook quietly rolled out a big update for brands utilizing Canvas: The ability to create audiences of people who have engaged with that content. Let’s take a closer look at Facebook Canvas and the importance of Facebook Canvas Custom Audiences. What is Facebook Canvas? Earlier this year,...

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I’m a sucker for a good infographic. Sometimes, it seems like it’s hard to come across a truly remarkable one -- one that’s achieved the perfect trifecta of good design, readability, and reliable data. But when they’re well-executed, infographics work wonders, transforming complex topics and dry statistics into visually enticing content. They’re liked and shared on social media 3X more than any other type of content. And, as a result, they can be an excellent tool for driving more traffic to your website.

But here’s a fun fact: Infographics can also be a helpful device to generate more leads.

[ad_1] You’re not alone. In a saturated market, your e-commerce business is constantly competing to distinguish itself from other companies. It’s especially difficult when these businesses offer the same promotions to similar audiences. You may sell the same types of products like your competitors. Your e-commerce...