[ad_1]Visual content is an essential component of social media marketing. The images that we choose for our posts and our Facebook Ads say a lot about our business, so we need high quality, interesting, and attention-grabbing images to support our content.These images, however, can...
[ad_1] Share Tweet Share Share Email Raincheck shopping app is built just for usWhen I shop, I tend to browse through the stores and I’ll see what I like or what my wife likes and I take note of the item and price and then I go home and usually...
As a marketer, you already know that Microsoft Excel is a powerful tool for sorting, analyzing, and sharing data. Trouble is, some of the most beneficial formulas are really tough to figure out -- even for us data-crunchers.
For example, we've walked through the steps of how to create a pivot table before, but unfortunately pivot tables don't compute median values, which can be highly useful information with which organizations can analyze their growth.
[ad_1] Hollywood is notorious for wildly inflated production and marketing budgets. In 1980, the average cost for marketing a Hollywood flick was around $4 million (which translates to about $12 million today). By 2007, the average marketing budget for studio films had reached $36 million,...
[ad_1]Google Data recently revealed a whopping 4X increase in global search interest in virtual reality.By the end of 2016, it is estimated that there will be more than 12 million VR headset sales and, by 2020, 30 million shipped headsets from the VR industry...
[ad_1] Share Tweet Share Share Email International Day of the GirlIt’s no secret that there is a gap in equality between men and women in the workplace. Unfortunately, this gap does not stop at pay; women are often under-represented in many professions.On Tuesday (October 11), the world celebrated the United...
What makes you click on ads? Is it the cute picture of a puppy, the funny caption, or are you only motivated by a great deal?
While there are plenty of studies and articles that allude to what makes social media advertising successful, ad performance depends largely on your ability to create ad content that feels natural or organic (aka native advertising).
[ad_1] SEO means many things to many people.To some, it’s links.To others, it’s keywords.In actuality, it’s a broader concept designed to increase authority on particular subjects and popularity among peers to increase the odds of being properly classified.It can get incredibly complex and time consuming...
[ad_1]Every morning I’d wake up hoping this ad was the one that worked.Every morning I’d feel bad because it wasn’t. I felt like I was throwing money out the window.After a while, I noticed that whether I felt good or bad that day depended...
[ad_1] Share Tweet Share Share Email Changing traditional marketingSocial media is changing the way that companies market their products and services, and influencers are becoming an increasingly important part of the game. Influencers typically have large, loyal audiences who value their opinion when it comes to making purchasing decisions. That’s...
